Square's Partner-Referred Sellers

We are a payments company geared towards empowering small and medium businesses to not only accept payments but run their businesses end to end using a host of first party product solutions and partners. 

Many Square Partners refer net-new sellers to Square by either sending them self-onboarding links or referring them to be onboarded by our Sales team. For some Partnerships, this is a secondary component of our relationship (the primary being their integration with our APIs) and for other, referring new business to Square is the sole purpose. We’d like to better understand how partner-referred sellers perform over time.